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Working together to reduce casualties

Christmas Drink Drive 2008

We don't want to see you this Christmas!

With the festive party season set to get into full swing, and family and friends looking forward to celebrating Christmas together, there's one group of people who don't want to see Norfolk residents this Christmas.

Drink Drive Christmas 08This isn't due to a lack of festive spirit however, but due to the fact that those individuals are NHS healthcare professionals - the very people who had to deal with the nine individuals who died, and the further fifty-five individuals who were seriously injured, on Norfolk’s roads last Christmas.

In order to see this figure fall this Christmas, Norfolk and Norwich University Hospital Accident and Emergency Consultant, Keith Walters, will be on hand at the hospital this Friday to lend his voice to the launch of the Norfolk Road Casualty Reduction Partnership's festive anti drink-drive campaign.

The festive anti drink-drive campaign will begin this Friday, with bus, newspaper, radio, and on-street advertising – calling upon residents to consider the alternative ways they will get home this Christmas, if they know there is a possibility they will be out drinking.

To see the latest materials for our Drink Drive campaign please see the downloads section to the top right of the page. To find out more about the campaign please click here.

 Helen - Drink Drive

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